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  • Writer's pictureTaylor Made Franchising

Taylor Made Franchising enters into partnership with Wagging Tails franchise

A man and a woman in a garden walking towards the camera. Beside them are two golden retriever dogs. The sun is shining and they are smiling
Lisa Suswain, Wagging Tails and Darren Taylor, Taylor Made Franchising with Lottie and Clara

Taylor Made Franchising has entered into a partnership with dog care franchise, Wagging Tails.

Wagging Tails franchise

Wagging Tails, founded in 2007 by Lisa Suswain, offers UK dog owners a home-based alternative to kennels. Suswain franchised the business in 2010.

Multiple franchise businesses

Taylor Made Franchising now owns, or part owns, nine franchise businesses with over 100 franchisees and an annual turnover in excess of £8m. Owner Darren Taylor has purchased a part share of Wagging Tails and will be supporting the franchise’s growth through his experienced head office team.

Lisa Suswain said: “Although Covid was tough for us and for many of our franchisees, I’m delighted to say now that business has never been better. The country is returning to holidays abroad and our franchisees are seeing dramatic upturns in business, as they respond to a surge in demand for our premium dog care services.”

Franchise support

Of the partnership she said: “I am really excited about partnering with Darren and his team at Taylor Made Franchising. I still see huge growth potential in Wagging Tails and want to benefit from the support structure Taylor Made Franchising will give me. I started this business with a tiny baby in my arms and feel now it is time to join forces with a larger organisation, to offer me the support I need, to grow the business to its full potential. I am receiving enquiries every day for new franchisees and I look forward to welcoming many more to the network very soon.”

Experts in franchising

Darren Taylor said: “I have known Lisa through the franchise circuit for many years and have watched her grow Wagging Tails into a successful, well-respected franchise. As a dog owner myself I know how incredibly important it is to feel happy with the care your dog is receiving while you are away; equally, post Covid I think owners are becoming even more discerning about the health and wellbeing of their dogs, so I have absolutely no doubt that we will be seeing great things with Wagging Tails over the next 12 months. My team at Taylor Made Franchising are experts in their field, highly experienced and ready to help Lisa take her business to the next level. Together we will build Wagging Tails to be bigger and better than before, providing an ethical, successful franchise opportunity for her dog loving franchisees.”



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